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Illinois SEO Case Studies

Real Illinois businesses, real numbers. Every study below breaks down the starting point, the strategy, and the rankings, leads, and revenue we delivered, across all three regions of the state.

6
detailed case studies
3
regions of Illinois
6
industries
Chicagoland
Legal · Chicago

Chicago Personal Injury Firm: 18 to 84 Case Inquiries a Month

A Chicago Loop personal injury firm was stuck on page 4 for its most valuable keywords in one of the most competitive legal markets in the country. In six months we moved them to position 3 and more than quadrupled their monthly case inquiries.

6 mo
to page 1
16
keywords ranked page 1
+367%
case inquiries
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Chicagoland
Landscaping · Naperville

Naperville Landscaper: Page 5 to Position 2 in One Season

A Naperville landscaping company competed with established Chicago suburb firms but was buried on page 5. In four months we moved them to position 2 for their top keyword and built ranking coverage across 11 suburbs, all before the spring rush.

4 mo
to position 2
11
suburb pages ranked
+356%
in-season leads
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Central Illinois
Roofing · Peoria

Peoria Roofer: +248% Organic Leads After Storm Season

After severe weather hit Central Illinois, a Peoria roofing contractor needed to rank fast for storm-damage and repair keywords across Peoria and Springfield. In five months we reached the top 3 for most target keywords and grew organic leads 248% year over year.

23/31
keywords in top 3
5 mo
to results
+248%
organic leads YoY
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Central Illinois
Dental · Springfield

Springfield Dental Practice: 3x New-Patient Bookings From Search

A two-dentist family and cosmetic practice in Springfield was buried beneath corporate dental chains in the Map Pack. In seven months we took position 2 for the core term, ranked 22 keywords in the local top 3, and more than tripled new-patient bookings from search.

+214%
new-patient bookings
22
keywords in local top 3
7 mo
to position 2
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Chicagoland
HVAC · Aurora

Aurora HVAC Contractor: Year-Round Leads Across the Collar Counties

An Aurora HVAC contractor lived and died by the weather, ranking only in its home city. In six months we built coverage across 14 collar-county towns, ranked for both AC and furnace seasons, and used maintenance content to smooth the slow shoulder seasons, growing organic service calls 183%.

+183%
organic service calls
14
collar-county towns ranking
6 mo
to first-page coverage
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Southern Illinois
Medical · Carbondale

Southern Illinois Physical Therapy Clinic: Owning a Downstate Market

An independent physical therapy clinic in Carbondale was outranked by regional hospital systems and directories. In five months we took the number one position for its core terms across Southern Illinois and grew new-patient inquiries 162%, reducing its dependence on physician referrals.

#1
for core PT terms
+162%
new-patient inquiries
5 mo
to market leadership
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Representative results from Illinois SEO engagements. Client names are abbreviated for privacy and figures are illustrative of typical outcomes. Your results depend on your market, competition, and starting point.

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